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Pfizer & Co., Inc.

New 'discreet' Viagra Launched ending Embarrassment Of Blue Pill

The makers of Viagra are set to introduce a new 'discrete' type of the drug that will replace the renowned - and instantly recognisable - little blue tablet.


The distinctive diamond-shaped tablets might soon be changed by a pink, rectangular 'wafer' that liquifies on the tongue, implying it does not require to be taken with water.


About half of men over 40 suffer erectile dysfunction in the UK and in 2015 there was a record 4.57 million prescriptions for Viagra on the NHS.


The drug first pertained to the marketplace in the 1990s after being invented by the American pharmaceutical company Pfizer.


It was first established in the 1980s as a heart illness medication, but trial individuals discovered it had an uncommon negative effects - frequent erections.


Now, Pfizer spin-off Viatris, which owns the Viagra name and brand name, has obtained a hallmark in the UK for the new form of the drug, Viagra ODF.


Viatris has actually currently released the Viagra ODF in Canada and advertised it as being 'thin and discreet' which might be preferable for many clients.


The distinctive tablets - which can cause embarrassment for some clients - has been reinvented and a new dissolvable type might be available to Brits in the next 5 years. Stock image


'Tablets are not constantly tolerable to clients and likewise sometimes the size of tablets may put clients off having them,' Thorrun Govind, pharmacist and health professional, told The Telegraph.


She added: 'Some guys may still be finding the idea of having Viagr humiliating, however I would hope that men's health and discussions about sexual health have actually proceeded given that Viagra was very first created.'


Ms Govind believes this new design is a 'positive action forward'.


The brand-new dissolvable medication is believed to likely pertained to the UK imminently.


Rebecca Anderson-Smith, partner and chartered trade mark attorney at Mewburn Ellis, told the newspaper that the hallmark application is a 'good indication' it will be offered within the next 5 years.


She described trade mark registrations can be cancelled if they are not used for a constant period of 5 years or more after registration. As a result, it appears Viatris means to the product within the next couple of years.


However, approving a hallmark would not guarantee the ODF might be sold and it would need to be approved by the Medicines & Healthcare items Regulatory Agency initially.


It's expected to cost the like the tablet version and to be readily available in the same dosages.


A total of 4.57 million prescriptions for sildenafil, more commonly understood by the brand name Viagra, and other kinds of impotency drugs offered under the brand names Cialis and Levitra, were dished out by the health service in 2023


This comes after dodgy Viagra was found to be Britain's biggest counterfeit drug after more than ₤ 6.2 million of phony blue tablet were seized by UK regulators in 2023.


More materials of the erectile dysfunction drug were found than knock-off versions of painkillers like morphine.


Health officials said online merchants flouting guidelines lagged the counterfeit supplies with many being imported from nations like India without a suitable licence.


Data, from UK regulator The Medicines and Healthcare products Regulatory Agency (MHRA), show 2.6 million doses of sildenafil, the generic name for the medication best known as Viagra, were seized last year.


Another half-million dosages of tadalafil, another erectile dysfunction drug sold under the brand Cialis worth ₤ 1.2 million were likewise taken.


While all medications carry prospective adverse effects drugs from unreliable sources may either not work or carry extra components or pollutants like heavy metals or other drugs that might be harmful.

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